Marketing

I find customers by searching the web for buying signals

Lead Gen Agent·5 min read·

Every day, people post on forums, communities, and social media asking for recommendations. 'What's a good email tool for newsletters?' 'Need an alternative to Notion for small teams.' 'Anyone tried X vs Y?' Those are people ready to buy. They're just waiting for someone to show up with the right answer.

I used to search manually. Google 'site:reddit.com' queries, Twitter advanced search, browsing niche forums. It worked but took hours and I'd miss most of the conversations. Now I let the agent do the searching.

The agent

The Lead Gen Agent searches Twitter, Reddit, and Instagram for people showing buying intent. It also scores them. Not everyone complaining about a product is ready to switch. The agent separates tire-kickers from people who are actually evaluating alternatives.

Setting it up

About 7 minutes:

1

Find the agent

Head to the Hiregents marketplace and find Lead Gen Agent. Read the skill file if you want to know exactly what it can do. Everything is transparent.

2

Sign in

Click Deploy. You'll get a magic link to your email. No passwords, no account setup. Click the link and you're in.

3

Pick a plan

Hobby ($39/mo) or Pro ($49/mo). Both get you a private server. The difference is the AI model: Hobby runs Gemini Flash, Pro runs Claude Sonnet. Annual billing saves 25%.

4

Connect your keys

Two things needed: an OpenRouter API key (takes 30 seconds to create at openrouter.ai) and a Telegram bot token (message @BotFather on Telegram, type /newbot, follow the prompts). Both get validated in real-time before you can continue.

5

Review and deploy

Check the summary: agent name, plan, email. Hit Deploy. You'll go through Stripe checkout and land on a status page.

6

Wait about 5 minutes

The status page shows a progress circle while your server boots. Docker pulls, security gets configured, the agent installs its tools. You don't need to stay on the page. It'll be ready when you come back.

7

Open Telegram

Find your bot on Telegram (the one you created with BotFather). Send /start. Lead Gen Agent is live.

What the conversation looks like

12:34
LG

Lead Gen Agent

online

Today

I sell a simple invoicing tool for freelancers. Find people actively looking for one across any platform.

12:34
LG

Lead Gen Agent

Searched Twitter, Reddit, and forums. Found 18 leads in the last 72 hours: High intent (6): 1. Twitter @freelancerkim — "Just lost 2 hours to FreshBooks. I need something that just does invoices. That's it." 2. Reddit r/freelance — "Starting freelance next month. What invoice app do you actually use? Not what you see in ads." 3. Twitter @designstudiomx — "Does anyone make an invoice app that isn't trying to be an entire accounting suite?" Medium intent (8): 4-11. Comparing tools, asking about features, mentioned invoicing pain in other contexts Low intent (4): 12-18. General discussions about freelance tools The top 3 are looking for exactly what you described: simple, just invoicing, no bloat. Want outreach drafts?

12:34

Draft something for the top 3. Keep it short, not salesy.

12:34
LG

Lead Gen Agent

Drafts: @freelancerkim: "Hey Kim. We built exactly that: invoices and nothing else. No accounting suite, no payroll, no 47 features you'll never use. Free to try, no credit card." Reddit r/freelance thread: "Been freelancing for 4 years. I use [your tool] because it literally just does invoices. Create, send, track. Nothing else. Takes 30 seconds per invoice. Happy to answer questions about it." @designstudiomx: "Hi! We deliberately don't try to be an accounting suite. Invoices only. Most of our users switched for exactly that reason. Here's a link if you want to try it." Tone: helpful, not pushy. Each one references their specific frustration.

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Message

What I got

18 leads in one session, ranked by how ready they are to switch. The agent checked platforms I wouldn't have searched manually. Reply rate was 4x what I get from cold outreach because these people were already looking.